Sonic Branding & Design
Give your brand a voice it can own forever
We create distinctive audio identities that cut through the noise. From sonic logos to full brand soundscapes, we design sound that becomes synonymous with your brand - proven to increase brand recall by up to 96% compared to visual-only exposure.
Our Process
Discovery & Immersion
We immerse ourselves in your brand's DNA, understanding your values, audience, and competitive landscape to identify the unique sonic opportunity.
Composition & Design
Our composers craft distinctive audio elements, from the core sonic logo to full soundscapes, testing and refining until the sound is unmistakably yours.
Guidelines & Rollout
We deliver a comprehensive sonic toolkit with guidelines ensuring consistent application across all touchpoints, from ads to apps to experiences.
Evolve
We track performance, refine your sonic strategy over time, and ensure your brand's music intelligence evolves with your business. Sonic branding is a living system, not a one-off deliverable.
Capabilities
mDNA™ Profiling
Map your brand's unique sonic fingerprint using our proprietary framework - the foundation for every sound decision.
Sonic Logo & DNA Track
A distinctive audio signature and core composition that becomes instant brand recognition across every touchpoint.
Brand Sound Guidelines
Comprehensive sonic system documentation ensuring consistent application by any team, agency, or market.
Adaptive Soundscapes
Context-aware ambient audio that shifts with environment, platform, and audience - from retail spaces to digital products.
De nuestro trabajo: Siemens Home Appliances
EightSix recibió el encargo de desarrollar un sistema modular de sonic branding para Siemens Home Appliances. Campaign Germany informó sobre el proyecto el 24 de abril de 2026.
Proyectos de branding sonoro
Cliente: Siemens
El sonido de Siemens Home
Pista mDNA desplegada en las películas de campaña de Siemens Home Appliances a nivel mundial.
Entregables: Sonic Logo, mDNA Track
Ver el caso: SiemensCliente: OTTO
El sonido de OTTO
Entregamos el Brand mDNA Track, el Sonic Logo, el Opener y el Brand Studio; después, activamos colaboraciones con artistas para campañas específicas con el fin de amplificar el lema «find ich gut» con autenticidad cultural.
Entregables: Sonic Opener, Sonic Logo, mDNA™ Track
Ver el caso: OTTO